Legal

Privacy Policy

Last updated: March 10, 2026

Viva Medical Center (“we,” “us,” or “our”) is committed to protecting the privacy and security of your personal and health information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our services.

1. Information We Collect

We may collect the following types of information:

  • Personal Identifiers: Name, date of birth, address, phone number, and email address.
  • Health Information: Medical history, insurance details, appointment records, and treatment information, collected and maintained in compliance with HIPAA.
  • Contact Form Data: Information you submit via our website contact or appointment forms.
  • Usage Data: Browser type, IP address, pages visited, and time spent on our website (collected via cookies and analytics tools).
  • Payment Information: Billing details processed securely through compliant payment processors; we do not store full payment card numbers.

2. How We Use Your Information

We use your information to:

  • Schedule and manage appointments and provide medical care
  • Communicate with you about your health, follow-up care, and billing
  • Process insurance claims and payments
  • Send appointment reminders, health tips, and newsletters (with your consent)
  • Improve our website, services, and patient experience
  • Comply with legal and regulatory obligations

3. HIPAA Compliance

Viva Medical Center is a covered entity under the Health Insurance Portability and Accountability Act (HIPAA). Your Protected Health Information (PHI) is handled in strict accordance with HIPAA regulations. We maintain physical, electronic, and procedural safeguards to protect your PHI. You have rights regarding your PHI, including the right to access, amend, and request restrictions on its use.

For a complete description of your HIPAA rights, please request a copy of our Notice of Privacy Practices at the front desk or contact us at office@vivamedicalcenter.com.

4. How We Share Your Information

We do not sell or rent your personal information. We may share your information with:

  • Healthcare Providers: Other physicians, specialists, or labs involved in your care
  • Insurance Companies: To process claims and verify coverage
  • Service Providers: Third-party vendors who assist us (e.g., scheduling software, billing services) under strict confidentiality agreements
  • Legal Authorities: When required by law, court order, or to protect patient safety

5. Cookies and Tracking

Our website uses cookies and similar technologies to improve your browsing experience and analyze site traffic. You can control cookie preferences through your browser settings. Disabling cookies may affect certain website functionality.

6. Data Security

We implement industry-standard security measures including encrypted data transmission (SSL/TLS), secure server infrastructure, access controls, and regular security assessments. However, no method of transmission over the internet is 100% secure.

7. Your Rights

Depending on applicable law, you may have the right to:

  • Access and receive a copy of your personal information
  • Correct inaccurate information
  • Request deletion of your data (subject to legal and medical record retention requirements)
  • Opt out of marketing communications at any time
  • File a complaint with the U.S. Department of Health and Human Services (HHS) if you believe your HIPAA rights have been violated

8. Children’s Privacy

We provide pediatric care services. Information about minors is collected with parental or guardian consent and protected under all applicable laws including HIPAA and COPPA.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date. Continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal information, please contact us:

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